Author
Kressbach; Mikki
Year
2024
Publisher
University of Michigan Press
Language
English
Pages
36
ISBN
978-0-47290-401-3
Last Update
08-Jun-2025
Keywords
Sociology ; Communication Studies ; Feminist & Women's Studies ; Technology
On August 10, 2018, the US Food and Drug Administration (FDA) announced the approval of the first mobile app for contraception.¹ Developed in Switzerland by Elina and Raoul Berglund, Natural Cycles combines daily self-reported data and a basal smart thermometer to predict a user’s ovulation window. Marketed primarily toward cisgender heterosexual women, the app tracks qualitative and quantitative information about the user’s menstrual cycle. The basal thermometer provides an “indirect” measure of hormones, which is combined with self-reported data, processed through the app’s algorithm, and interpreted as a “green” or “red” day, indicating whether a user should use contraception. Like...
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